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Pariplay’s new partnership with 888 Holdings expands its Romania iGaming presence

By Allison Shor - Contributor
4 weeks ago

The leading B2B provider of iGaming Solutions and Games has made the bold move in further expanding its footprint in the Romanian market via a partnership with the London-listed online gaming entertainment company 888 Holdings PLC, for its award-winning online casino brand 888casino.

Pariplay is renowned for its innovative products such as the ignite Studio development program and the Fusion aggregation platform, and under the terms of the agreement, they will make their casino games portfolio “more widely available” in Romania’s iGaming space. This current deal marks Pariplay’s third and largest Romanian partner since it was granted a Class II gaming license in July 2019 by the Romanian National Gambling Office (ONJN).

Senior Vice President, Head of B2C for 888 Holdings, Guy Cohen, commented on the new deal: “We’re very excited to expand our partnership with Pariplay, which have already been welcome additions to our portfolio of casino games across several of our key regulated markets. This partnership will see us integrate a selection of their most popular titles for 888casino in Romania with additional titles planned for the months ahead…”

To start, the software provider will share a dozen of well-liked games such as Mystic Manor and Dragons of North, Bloodshot: Rising Spirit, and Wolf Riches.