One of the most popular footballers of all time, David Beckham, has invested in Guild Esports, a new esports start-up. Guild Esports’ first team will begin the competition in the fall, starting with Fortnite, FIFA, and Rocket League.
Beckham, who has sports business development experience through co-ownership of Inter Miami CF in the Major League Soccer, expressed his thoughts on the potential of this new kind of sports: “I know that determination lives in our esports athletes today and at Guild, we have the vision to set a new standard, supporting these players into the future. We are committed to nurturing and encouraging youth talent through our academy systems and I am looking forward to helping our Guild Esports team grow.”
However, most of the day-to-day businesses will be run by the other co-owner Carleton Curtis. Curtis is a well-known name in the esports industry, as he was the vice president at Activision where he set up leagues for Overwatch and Call of Duty.
Guild Esports plans to use the traditional academy model where players will be coached by the best in the business, as a team of their scouts will also be on the lookout for the best new talents in the industry.